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Acrobat AI Prompt Writing E-Book
Client
Adobe
Adobe launched its in-app Acrobat AI Assistant in 2024. The product's go-to-market strategy supported both customer engagement and the larger acquisition strategy with educational content for AI Assistant and Acrobat's evolving capabilities. The result was this beautiful e-book with easy-to-follow guides and tips for crafting effective AI prompts. As associate creative director over this project, I supported Adobe's agency partner in creative direction, developmental editing, and content reviews.
Year
2024
Media
E-book
Role
Associate Creative Director, Copy | Aquent x Adobe
Creative direction, content strategy
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